College Horror Stories

College advisor Andy Lockwood discusses two things that go bump in the night and cause you to suffer a horrible, ghastly fate:  horrible advice from guidance counselors and the reps at  the high school “College Financial Aid Night” – and an English teacher helping a student with her essay. More information about Lockwood College Prep…

Should You Delete All Social Media Before Applying to College?

College Advisor and best-selling author Andy Lockwood discusses the pros and cons of having social media accounts when applying to college, and the ways to proactively create an online brand that helps you get into your Dream School even if your grades and SAT scores are lower than other students in your high school who…

Sneaky deadlines you can’t afford to miss

College Talk Tuesday! This was originally a live cast on our Facebook Page, www.CollegeTalkTuesday.live. Pearl and I covered: Sneaky deadlines you can’t afford to miss, plus an Admissions Armageddon tale of woe that breaks our hearts. More info about our college advising services, upcoming free workshops, etc. at www.LockwoodCollegePrep.com Shameless request for a favor: If…

When MUST You File Your Financial Aid Applications?

In financial aid, you’re either quick or you’re dead. OK, not really, I was trying to make a boring topic more interesting. 🙂 However, the truth is that there is a TON of flat-out WRONG “information” about how the financial aid process really works, who can qualify, the income cut-off, the look-back period, you name…

5 Things Parents and Kids Get Wrong About the SAT and ACT

Description: College advisor Andy Lockwood interviews Lockwood Test Prep head tutor Marissa Uneberg about common mistakes made by 11th grade and 12 grade test takers.  Topics include: >How early should a student start prepping >How to decide “Which Test is Best?” >High grades but low scores:  Why and what to do about it >How many…